Privacy Policy
How Al Hurr Car Rental collects, uses and protects the personal information you share with us.
Effective Date: 01 January 2026
Al Hurr Car Rental L.L.C. (“Al Hurr Car Rental,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us through our website and online services.
1. Online Reservations
Submitting an online reservation request does not, by itself, constitute a binding contract for vehicle rental services.
A rental contract will be concluded at the time the vehicle is rented and will be governed by the applicable rental terms and the laws of the United Arab Emirates.
2. Information We Collect
When you make a reservation, submit an inquiry, register through our website, or otherwise contact us, we may collect the following information:
- Full name;
- Email address;
- Telephone number;
- Reservation and rental details;
- Driver’s licence information;
- Emirates ID or passport information, where required;
- Payment and billing information;
- Location or device information, where permitted;
- Any other information you voluntarily provide to us.
We may also automatically collect certain technical information when you visit our website, including your IP address, browser type, device type, pages visited, and interactions with our website.
3. How We Use Your Information
We may use the information collected from you for the following purposes:
- To process and manage reservation requests;
- To prepare and administer vehicle rental services;
- To respond to inquiries, complaints, and customer-support requests;
- To verify your identity and eligibility to rent a vehicle;
- To process payments, refunds, security deposits, fines, tolls, and other rental-related charges;
- To improve our website, services, and customer experience;
- To send reservation confirmations, reminders, rental information, and service-related notices;
- To send promotional offers and marketing communications where permitted;
- To conduct internal analysis and business administration;
- To prevent fraud, misuse, and unlawful activities;
- To comply with legal, regulatory, insurance, and law-enforcement requirements.
You may request to stop receiving promotional emails or messages at any time by following the unsubscribe instructions included in the communication or by contacting us.
We may continue to send necessary service-related communications regarding an active reservation, rental agreement, payment, refund, or other transaction.
4. How We Protect Your Information
We apply reasonable administrative, technical, and physical security measures designed to protect your personal information against unauthorized access, disclosure, alteration, loss, destruction, or misuse.
Although we take reasonable precautions, no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure.
5. Cookies and Similar Technologies
Our website may use cookies and similar technologies to:
- Enable essential website functions;
- Remember your preferences;
- Improve website usability;
- Understand how visitors use our website;
- Measure website performance;
- Provide relevant advertisements and marketing content.
Most internet browsers are configured to accept cookies automatically. You may change your browser settings to block cookies, delete stored cookies, or receive a notification before a cookie is placed.
Disabling cookies may affect the availability or proper operation of certain website features. Cookie settings normally need to be managed separately on each browser and device you use.
Our website may not respond to “Do Not Track” signals or similar browser-based tracking requests.
6. Analytics and Online Advertising
We may work with service providers that help us understand website activity, measure advertising performance, and display relevant advertisements.
These service providers may use cookies, device identifiers, or similar technologies to collect information about your interactions with our website and other online services.
You may manage your online advertising preferences through your browser, device, or the following services:
- Network Advertising Initiative
- European Interactive Digital Advertising Alliance
- Google Technologies and Advertising Policies
- Digital Advertising Alliance AppChoices
Opting out of interest-based advertising does not prevent you from seeing advertisements. It may only make the advertisements you see less relevant to your interests.
Information may still be collected and used for purposes such as website analytics, research, internal operations, security, and maintaining your advertising preferences.
7. Location Information
If you access our services through a mobile device and allow location access, we or our service providers may collect location information to support certain services, analytics, or advertising functions.
You may disable access to your location through your mobile device’s privacy or application settings.
8. Mobile Applications
If Al Hurr Car Rental provides a mobile application, any collection or use of personal information that differs materially from this Privacy Policy may be explained in an additional privacy notice provided through that application.
You may stop an application from collecting information by uninstalling it using your device’s standard uninstall process.
Advertising, tracking, and location preferences may also be managed through the privacy and advertising settings of your mobile operating system.
9. Sharing Information with Third Parties
We do not sell or trade your personal information.
We may disclose your personal information to trusted third parties that assist us in operating our website, processing reservations or payments, providing rental services, conducting business activities, or supporting our customers.
Depending on the nature of your reservation or rental, information may be shared with:
- Payment-processing providers and financial institutions;
- Insurance companies and insurance brokers;
- Roadside-assistance, towing, recovery, and maintenance providers;
- Vehicle tracking and fleet-management service providers;
- Government departments, courts, police, traffic authorities, and regulators;
- Technology, hosting, analytics, communication, and marketing providers;
- Professional advisers, auditors, and legal representatives.
These parties are expected to protect your information and process it only for the agreed and authorized purposes.
We may also disclose information where reasonably necessary to:
- Comply with applicable laws and regulations;
- Respond to lawful government or regulatory requests;
- Enforce our rental agreements, website terms, and internal policies;
- Investigate suspected fraud, misuse, or unlawful activity;
- Protect the rights, property, and safety of Al Hurr Car Rental, our customers, employees, or others.
Aggregated or anonymized information that does not directly identify an individual may be used or shared for analytics, marketing, advertising, and other legitimate business purposes.
10. Data Retention
We retain personal information only for as long as reasonably necessary to:
- Fulfil the purposes described in this Privacy Policy;
- Administer reservations and rental agreements;
- Process payments, refunds, fines, tolls, and security deposits;
- Resolve complaints and disputes;
- Meet accounting, taxation, insurance, and auditing requirements;
- Comply with applicable legal and regulatory obligations.
When personal information is no longer required, we may securely delete, anonymize, or otherwise dispose of it in accordance with our legal and operational requirements.
11. Third-Party Links
Our website may contain links to third-party websites, platforms, or services.
Al Hurr Car Rental is not responsible for the privacy practices, security, availability, or content of those third parties. We recommend reviewing the privacy policy of each external website or service you visit.
12. Your Choices and Rights
Subject to applicable law, you may contact us to:
- Request access to the personal information we hold about you;
- Ask us to correct inaccurate or incomplete information;
- Request the deletion of your information where legally permitted;
- Withdraw consent previously provided;
- Object to certain uses of your personal information;
- Request that promotional communications be stopped.
We may need to verify your identity before processing a request.
Certain information may need to be retained where required by law or in connection with a current or previous reservation, rental transaction, payment, claim, fine, dispute, or legal obligation.
13. Scope of This Policy
This Privacy Policy primarily applies to personal information collected through Al Hurr Car Rental’s website and related online services.
Personal information collected during an in-person or offline rental transaction may also be subject to the rental agreement, applicable operational requirements, and relevant laws and regulations.
14. Your Consent
By accessing or using our website and voluntarily providing your information, you acknowledge that you have read and understood this Privacy Policy.
Where consent is required for a specific activity, such as receiving promotional communications or enabling optional tracking technologies, we may request your consent separately.
15. Changes to This Privacy Policy
Al Hurr Car Rental may update this Privacy Policy periodically to reflect changes to our services, business practices, technology, or legal obligations.
Any revised version will be published on this page. The effective date will be updated whenever material changes are made.
16. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:
Al Hurr Car Rental L.L.C.
39 Tawi Shouf Street, Al Nahyan
Abu Dhabi, United Arab Emirates
Email: [email protected]
Telephone: +971 2 676 6868
Effective Date: 01 January 2026